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You know that something has become more mainstream when even Disney gets in on it. I walked past The Disney Store at the mall yesterday and saw their window display advertising their new 100% organic t-shirts. The coolest thing about them is that they each come with a tracking code so that you can see the process of how your shirt came to be made. It's a great tool for kids as it teaches them how just a little cotton seed from a farm becomes a piece of clothing. You can view the site even without a unique tracking code if you just want general information. Check out the site at
www.disneystore.com/trackmyt.
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